Where to Shop Legitimately Chic Mommy-and-Me Outfits (2024)

You don’t need an impending photoshoot for a good excuse to dress in cute mommy-and-me outfits with your little bestie. Whether you’re running errands, hanging out at the local playground, or snapping a precious family portrait, matching outfits can be fun while your kiddo is still amenable. You know what new moms say: The days are long, but the years are short.

You can find matching ’fits at many of the places you already shop foraffordable baby clothes or the best maternity clothing. But there are also plenty of indie boutiques churning out adorable looks for the whole family. Yep, even dad, older siblings, grandparents, and sometimes pets can get in on the good old-fashioned family fun.

The best places to shop cute mommy-and-me outfits

• Best Budget:H&M
• Best for Basics:Hanna Andersson
• Best for Family Photos:Hill House Home
• Best Casual Wear: Rylee+Cru
• Best Special Occasion: Maisonette

And, thankfully, today’s options go beyond billowing dresses that look totally cute on your mini-me but borderline frumpy on mama. From dresses that’ll look perfect with anything you wear to a spring wedding to jumpsuits, sweatshirts, swimsuits, and denim jackets.

If your whole family (fur babies included) wants to get in on the fun, there’s always Hanna Andersson—especially when it comes to wardrobe basics. The brand’s line is loaded with vibrant prints that’ll make for the cutest photos. They even have swim styles (which are made in sustainable fabrics, by the way), dresses that come in fun seasonal motifs, and chic sweaters you’d wear even if you weren’t trying to match your little one. Character lines, like Disney princesses and Peanuts, are especially popular with parents of baby girls and boys.

• Return policy:Within 60 days, less shipping costs
• Shipping: Free on select orders
• Pros: Fun seasonal styles; wide range of sizes
• Cons: Special styles don’t stay in stock for long

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Think of Maisonette as your local upscale children’s boutique—just online. The retailer boasts all kinds of fashionable finds for little ones, from smocked dresses to personalized jean jackets. Of course, it also stocks elevated basics like sweaters and joggers. Maisonette’s Mommy and Me shop is admittedly a bit limited—mostly dresses for moms and daughters—but it’s filled with special-occasion pieces you’ll be hard-pressed to find anywhere else.

• Return policy: Within 30 days, less a $5 fee
• Shipping: Free on orders over $115
• Pros: Wide range of brands; elevated styles
• Cons: Fee associated with returns

Save when you shop for matching mommy-and-me outfits with these Maisonette promo codes.

H&M doesn’t have exact matches for mother and child, but they do have coordinating styles you’ll look totally cool in. Think graphic sweatshirts for your Disney vacation or brightly colored sweaters that’ll ensure you both stand out in a crowd. (Key for more than just style points when you have littles.) And you just know you can count on H&M for styles that won’t set you back too much.

• Shipping: Members get free shipping over $40
• Return policy: Within 30 days, excluding delivery fee
• Pros: Trendy; affordable
• Cons: Limited matching options

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Rylee + Cru has muted tones mastered. Their beiges aren’t at all bland and boring—quite the opposite, actually. The brand delivers matching clothing for babies, toddlers, kids, and their parents: knit vests, elevated sweatshirts, smocked dresses, swimwear, and even bucket hats. Opt for exact matches or coordinating styles—since the color palettes are all delicate and muted, everything the brand makes seems to go together.

• Shipping: $9 for standard shipping
• Return policy: Within 15 days, less an $8 fee
• Pros: Timeless styles; wide range of options
• Cons: Fee associated with returns

If mama wears nap dresses (and if she’s pregnant or postpartum, you can just about bet on it), Hill House makes styles perfect for her and her mini-me. The brand’s (mostly smocked) dresses for toddlers and babies come complete with flutter sleeves and bloomers, but they also have a growing number of other styles, including sweaters, swimwear, and pajamas. For a fresh selection of seasonal styles, peep theGrown Up & Mesection. The brand is constantly releasing new colors, prints, and patterns.

• Shipping: Free shipping over $150
• Return policy: Free returns within 15 days
• Pros: Forgiving options for maternity and postpartum; regularly launches new prints
• Cons: Limited aesthetic

Gap

If you’re a seasoned parent, you probably already shop Gap for its large selection of duds for the whole family—babies, kids, and adults. The brand’s selection of classic styles and silhouettes is vast, so there are plenty of matching styles. Even a curmudgeonly, cool older brother can find something that won’t feel too matchy-matchy. Unfortunately the brand doesn’t have a landing page dedicated to matching styles, but we’ve had plenty of success finding matching outfits. When you see a style you like, just type into the search bar and see if it comes in adult sizes.

• Return policy:Free returns within 30 days
• Shipping: $7 standard shipping; free shipping over $50 for members
• Pros: Great everyday basics; frequent sales
• Cons: Limited selection of matching styles

Save when you shop for matching mommy-and-me outfits with these Gap promo codes.

Monica + Andy

Visit Chicago-based Monica + Andy to treat yourself and your mini to ultrasoft clothing made from Oeko-Tex-certified organic cotton. The brand has sizes for the whole family—mom, dad, babies, toddlers, and big kids up to 10 years—in all kinds of fun patterns. There are seasonal styles for holidays like Valentine’s Day and Christmas, but also fun, everyday options featuring Disney characters and more basic patterns like checkers.

• Return policy:Within 90 days
• Shipping: Free shipping over $75
• Pros: Supersoft clothing; fun patterns
• Cons: Mostly printed or patterned options

Old Navy

If you’re on the hunt for budget-friendly matching outfits for the whole family, check out Old Navy. The brand has a wide variety of fun outfits for mom, dad, and siblings to rock every season. We especially love the brand’s holiday collections. They launch all kinds of fun styles for just about every holiday: Halloween, Christmas, and Valentine’s Day included. You can almost always find something on sale, so you may even be able to find an entire family’s worth of synchronized outfits for less than $100.

• Return policy:Free returns within 30 days
• Shipping: Free shipping over $25
• Pros: Budget-friendly; tons of seasonal styles; wide range of adult and kid sizes
• Cons: Limited everyday styles

Save when you shop for matching mommy-and-me outfits with these Old Navy promo codes.

Petite Plume

Matching family pajama sets aren’t only for holidays. At Petite Plume, you can score PJs for everyone. They’re the kind you’d wear at a five-star hotel: subtle patterns, piped hems, and buttons over zippers, naturally. These pajamas are so nice that you can easily pass them down to future siblings or family members. But if you want something extra special, you can have the jammies monogrammed.

• Return policy:Within 90 days
• Shipping: Free shipping over $150
• Pros: Sophisticated aesthetic; high-quality fabrics
• Cons: Only loungewear

Amazon

Since you’re a parent, there’s a high probability that Amazon is your source for, well, everything—and that should include covetable family matching outfits. The vast marketplace boasts what seems like limitless options from dozens upon dozens of brands. Dresses for photo ops? Check. Swimsuits? Check. Formalwear? Check. Seasonal pajamas and even custom T-shirts for Mother’s Day or a family Disney trip? Yep, that’s all at your fingertips. And most of it can be delivered in a flash for all of the procrastinators out there.

• Return policy: Free returns on most items within 30 days
• Shipping: Free shipping with Prime
• Pros: Wide range of choices from a wide range of retailers; lots of affordable items
• Cons: Quality varies based on retailer and seller

Boden

The British label is full of playful and vibrant tees, sweaters, leggings, rompers, and even bathing suits—whatever your little one needs to stock their wardrobe. And lucky for those on the hunt for a mother-daughter style, the brand stocks some great options. Though they’re admittedly more directed towards siblings, you will find a few choices for the leaders of the pack in the proverbial racks.

• Return policy:Within 45 days
• Shipping: Free for orders over $49
• Pros: Uniquely colorful options; all kinds of wardrobe staples
• Cons: Limited adult styles for family outfits

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Lilly Pulitzer

You can’t beat Lilly Pulitzer for the best mommy-and-daughter outfits for your warm-weather vacation. The brand’s bright prints are perfect for special occasions and outings like family dinners, and they’re undeniably photo-shoot-ready. The brand has daytime wear too. Browse an impressive selection of swimwear, activewear, shorts, T-shirts, sweaters, and more. There are even plenty of selections for men and boys to get in on the matching moment.

• Return policy: Free returns within 15 days
• Shipping: Free ground shipping
• Pros: Fun and colorful prints; great resale value
• Cons: Very specific aesthetic

Ivy City Co.

Ivy City Co.’s slogan is “We make dresses so you can make memories,” and that just about sums things up. The retailer offers a wide selection of mommy-and-me clothing—namely dresses—to get all matchy-matchy on the regular. Picks range from formal fancy—weddings, photo shoots, and other special events—to everyday cottagecore chic.

• Return policy: Returns accepted within 7 days of delivery, less shipping costs
• Shipping: Free shipping on order over $200
• Pros: Vast selection of dresses; website is easy to navigate
• Cons: Limited selection beyond dresses